Jim Breitinger, Director of Marketing, Natural History Museum of Utah

A little about Jim  Jim Breitinger was an early blogger- he first started by creating emails with stories and pictures that he would send out to friends and family. The positive feedback from these emails fueled his interest in telling stories through the new digital media and soon after started a blog. After finishing a…

Stephanie Seacord, Director of Marketing, Strawbery Banke Museum

How can social media benefit a small museum?  The moment I stepped foot onto the tranquil 12-acre campus of the Strawbery Banke Museum (SBM), located in Portsmouth, NH, thoughts of ROI, social media algorithms and hashtags floated away into a far away, advanced century.  This living museum is not a reproduction.  It’s an actual neighborhood of…