Drew Mandinach is the Social Content Manager at UCLA Anderson School of Management, and was formerly the Video Production Manager at Balboa Park Online Collaborative, where he produced collaborative video content and helped manage social media engagement. Throughout our conversation, Drew stressed the power of collaboration and the importance of leveraging social media platforms to…
Tag: digital strategy
Erin Blasco, Blog and Social Media Manager, National Museum of American History
During our conversation, Erin Blasco reveals how to model behavior for digital engagement and provides valuable insight into managing a Kickstarter’s social media campaign. Erin collaborates with staff across departments to manage the National Museum of American History’s entire social media presence. She relies on the knowledge of subject area specialists like curators to help…
Chris Michaels, Digital Director, The National Gallery, London
Chris Michaels, Digital Director at the National Gallery, discusses digital as an integral part of a museum’s broader strategy and vision, and explains how technology can help connect visitors to the museum objects they encounter in meaningful ways. Acknowledging that there is no perfect map for museum digital strategy, he shares his belief in embedding…
Helen Wahle, Former Social Media Manager, Museum of Tolerance
The person that I interviewed for my guests expert interview was Helen Wahle. After graduating with a journalism degree from Indiana University, Helen served as the social media intern for several non-profits. She eventually was hired by the Museum of Tolerance as their Social Media Manager, helping to build their social media platform. She…
Jeffrey Inscho, Creative Technologist, Innovation Studio
Jeffrey Inscho is a creative technologist based in Pittsburgh, PA. He currently leads emerging media initiatives at the Innovation Studio, the research, design, and development laboratory at Carnegie Museums of Pittsburgh. His professional work lives at the intersection of technology, cultural narrative and interaction. Our interview focused on his work on the Warhol Museum’s digital strategy,…
Sarah Lumbard, Digital Curator, United States Holocaust Memorial Museum
Sarah Lumbard is the Digital Curator at the United States Holocaust Memorial Museum (USHMM) and has been in her position for about a year. She leads the digital vision, strategy, and operations for the museum. Prior to joining the USHMM, Sarah worked at NPR for nearly five years leading the news giant in content strategy. While…
Joshua Jeffery, Experience Center Lead at Google and Founder of Evil Genius Designs
Joshua Jeffery is the former Manager of Digital Engagement at the Andy Warhol Museum. Recently, he made a leap to the for-profit world, accepting a position at Google as an Experience Center Lead where he is incorporating his past work with museums and theater (and his love of roller coasters) to design engaging visitor experiences. In his interview,…
Jane Alexander, Director of Information Management and Technology for CMA
As Director of Information Management and Technology Services for the Cleveland Museum of Art (CMA), Jane Alexander was one of the driving forces behind the uber successful Gallery One project and ArtLens mobile app. Both of these efforts have transformed the CMA into one of the most engaging cultural institutions around the world. We were…
John Stack, Head of Digital Transformation, and Elena Villaespesa, Digital Analyst, Tate
John Stack is Head of Digital Transformation and Elena Villaespesa is Digital Analyst at the Tate. John and Elena spoke with us about digital strategy and evaluation in museums. During this conversation we focused on the TATE Digital Strategy 2013-2015 and measuring tools used to ensure that the Strategy is accomplishing the established goals….
Carolyn Royston, Head of Digital Media, Imperial War Museums
Carolyn Royston can be attributed with the impressive task of pioneering, developing and instituting the New Media Department at Imperial War Museums (IWM), a family of five related but distinct institutions located in the UK. Imperial War Museums include the IWM London; IWM North in Trafford, Greater Manchester; IWM Duxford near Cambridge; the Churchill…